Tips For Maximizing Your Real Estate Web Site

Advanced Access offers tips that all can use to make their Web site into a better profit center.

Advanced Access, a leader in providing template Web sites, provided the following tips for maximizing the effectiveness of your Web site:

  1. Are you linking out to other pages of your site within your content?
  2. Are you using ‘alt’ tags on your images?
  3. Are you using proper anchor text in your links?
  4. How many clicks does it take to get from your homepage to the most important pages of your site?
  5. Is your site easy to read? Are the fonts presented in a clean friendly manner?
  6. Are you including a “call to action” on each page of the site?
  7. Are you using a site map?
  8. Do your interior pages match the tone and theme of your homepage?
  9. Does your content speak in a way that anyone and everyone can understand, not just to those that know about real estate and its terminology?
  10. Is your “About Me” page actually about YOU?
  11. Are you updating your testimonials whenever you receive a new one?
  12. Are you updating your content with relevant information whenever possible to be sure that your site does not become stale?
  13. Have you checked to make sure that all of the links on your site are routed correctly and working?
  14. Is your site optimized for the search engines with proper Meta tags, keywords, navigation, etc.?
  15. Does your site include features that will encourage your visitors to return in the future? (i.e. weekly newsletters, contests, interactive community calendars, etc.)

Advanced Access’s list is a good start on making sure your site is as effective as it can be.  Might I also suggest that you consider using my online Web site analysis service?   After you fill in an extensive questionnaire, you and I meet online and review your site page by  page.  Results are guaranteed…if you do not think our time together was time well spent, no charge.  Otherwise, your investment is $375.

Think about it.  If you and I work together, the results in earned income can be fantastic.  Let’s work together and get you where you want to be!

If you’d like a site evaluation, email me at Allen@AFHSeminars.com!

It’s a great day here on the lake in Reston…hope it’s a great day wherever you are, too!


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