How’s Your Customer Service?
Customer service is the key to building a bright future as an agent. Here's one example of superior customer service.
Customer service: it’s the
key to making your future in this business a good one. If you give above
average customer service, you’ll live off of referrals in the future! In
other words, the business comes to you instead of your having to go out and find
it.
Here’s an excellent example
of superior customer service, featuring the use of today’s technology to
provide such service. It is a testimonial letter received by Allen F.
Hainge CyberStars(r) Ira & Carol Serkes of RE/MAX Executive, Berkeley,
CA. Note the
combination of “high tech, high touch” Ira & Carol employ. The
technology they used that was obviously appreciated by the buyers
includes:
- A very comprehensive Web site
- Up-to-date property information for open
houses - Maps to open houses on the site
- Listings include personal comments and great
photos - Quick communication by email & cell
phone - Scanned documents available on their
site - Setting up an FTP site for posting large documents
rather than attaching them to emails - A personal page on the home for the buyers’ family
and friends to visit
Technology exits not to help
you show off your technical knowlege. Rather, it exists to help you
give superior customer service….the kind that brings you referrals throughout
your career!
It’s a great day here on the
lake in Reston…hope it’s a great day wherever you are, too!
size=3>—————————————————
Seller,
closed on a house in the Rockridge neighborhood of Oakland. Ira and Carol Serkes
were our REALTORS for the transaction, and we
them more highly.
color=#000000 size=3>Ira and Carol were a
on our side. They provided superior
service during all phases of our purchase.
house-hunt while living 70 miles away in Santa Cruz, but Ira¹s web site,
his use of technology for communication, and his continuous availability via
cell phone made working with them a breeze.
web-site had up-to-date information on the properties having weekend open houses
so we could decide whether it was worth the trip up each weekend. Unique to
Ira¹s web site are maps of the open houses in Berkeley and Oakland neighborhoods
for each weekend, which we found an invaluable timesaver for seeing if a house
was for sale on our favorite streets and optimizing an open-house visiting
itinerary. Their own photos and commentary give you a more realistic assessment
of the house than what you can glean off the MLS posting.
comprehensive.
professionals and prefer to communicate via email. Ira answered all phone calls
and emails right away. He scanned documents we had to sign and set up an ftp
site for larger documents that were cumbersome to email. We only met with the
Serkes face to face a couple times before the final signing.
on our house, Ira really kicked into high gear.
with them when we were not available.
identified that major engineering work was required on the foundation and
retaining walls in the yard. Thanks to Ira¹s skillful negotiations and
experience, we were able to convince the seller to reduce the purchase price by
$180,000 from our initial offer!
was that Ira set up a page on his web-site of our house.
and a location map so that our family and friends could see our new house and be
lured here for a visit.
Carol for helping us purchase this fantastic house at a great price!
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